Sophia Bera
Founder, Gen Y Planning

Is there a need for diversity within the financial planning profession?

“We need way more students to be entering this [financial planning] profession. We’re on the cusp of a major change right now due to a broader diversity in client base. Because of this, we need a more diverse population to serve those clients. So, I think it’s a great opportunity for students to come into the field and bring their background and expertise into the profession and learn from others who have already established their firms and be able to merge those and have that synergy and mentorship.”

Sophia Bera, CFP® has been in the financial planning industry since 2007 and is the founder of Gen Y Planning. Gen Y Planning delivers comprehensive financial planning to people in their 20s and 30s across the country. Although she did not set out to be a financial planner, Bera decided to take the plunge and turn her love of helping people manage their money into a career path. Since taking the plunge, she has become a sought-after speaker and is an adjunct faculty member at her alma mater, Minnesota State University, Mankato. 

Adapted from http://genyplanning.com/